Double Your CAM Practice In 6 Months With This Once-In-A-Generation Opportunity To Work With The GPs In Your TownComprehensive e-book with money-back guarantee builds on the report you have received by email to give you 'chapter & verse' on what to do NOW To Double Your Practice In 12 Months ...Dear CAM practitioner, Thank you for subscribing to my free report which you are now receiving by email, highlighting the amazing opportunity we now have to take complementary and alternative medicine into the mainstream. As you've read the emails you may have been thinking - "I want to give this a try but I have not got time to do all the research necessary myself". I understand fully. The purpose of the free report is to point out the opportunity and give you a framework of how to go about using it in your practice. If you're prepared to put in some leg-work, there's enough material in the report to get you started and to see your project through to completion. What I now want to share with you is a much more detailed e-book which amounts to almost 100 pages worth of specific, use-it-now information and some great resources to save you time and money as you launch your 'NHS campaign'. If you are serious about exploiting this opportunity, the short-cuts provided in my book will be extremely valuable for you. Although myself and my team have invested hundreds of hours in researching, collating, writing and formatting the book, there is a way you can effectively receive the book at no cost - please read on. Follow Me As I Go Through My Own NHS Project Step-By-StepWhat I've done is write down every aspect of my own NHS project as I go through it, then tweaked it so it can apply to any practitioner. I've then extended each chapter to cover most of the situations that you could find yourself in, regardless of where you live or what you do. So while I'm approaching this with a well-established group of my own clinics, the book is just as helpful if you are a solo practitioner currently working at home. Called Double Your CAM Practice In Six Months, this electronically delivered book, ISBN number 978-0-9562408-0-4, contains lots more detail than the emails can and provides links to useful resources, full reports that have been quoted from and much more nitty-gritty detail. To give you a flavour of the book, here are the chapter headings and the main material covered in each: Introduction: How To Use This BookChapter 1: Understand The Scale Of This OpportunityNo matter how much of a struggle your practice has been to date, you need to get your head around the NHS opportunity and give yourself 'permission' to go after projects in the mainstream NHS. This chapter deals with the 'head' stuff before we jump into the How Do I? stuff. Chapter 2: It Seems Complicated - Where Do I Start?To be honest, it is complicated. I've never tried to trivialise the work involved in achieving a successful working relationship with GPs and PCTs. Use the mind-map in this chapter as a basis for putting your own plan together. Chapter 3: How To Maximise Your Chances Of SuccessThis is a critical chapter, detailing the 10 rules for developing an 'NHS friendly' service that gives you the best possible opportunity to win support from the healthcare professionals you approach. Chapter 4: Show How You Look After Your PatientsAnother meaty chapter detailing the '7 Pillars' of Clinical Governance, one of the most important areas in which you need to impress the NHS in order for them to feel relaxed about working with you. Chapter 5: Speaking The Right LanguageHow to sound like you've worked in the NHS for years, with just a few minutes effort! If you thought CAM had its own jargon, the NHS is on another planet. But you have to be able to talk their talk, so here is a jargon and acronym buster for the main terms you'll need to be comfortable with. Chapter 6: Proving The Effectiveness Of Your TreatmentThis is a critical area for CAM practitioners, and one we need to keep improving as we move towards the mainstream. I start with 7 ways to prove your professionalism, then give you some 'killer' questions to ask the stakeholders you are talking to. Finally, I look at the data you need to collect during your project to show that you understand the importance of service evaluation. Chapter 7: How Should You Deliver Your Service?Three very different options for which 'entity' to choose as your structure for service delivery, followed by some juicy examples and precious data to be re-used in your own application. Chapter 8: Where Should You Work?I evaluate seven different options for the environment in which your service should be delivered, looking at the pros and cons of each and rating them in terms of acceptability to the NHS. Chapter 9: Preparing Your GP PitchA step-by-step guide to putting a GP presentation together, with some more example results for you to cheat with! To make things even easier for you, I have included my own slides from a GP pitch in Appendix 2. Come on, how much more do you want - shall I turn up and present it for you as well?! Chapter 10: After You Win Your First ContractSome powerful strategies for reinforcing your initial success and turning acquaintances into long-term business partners. Appendix 1: Mymop Forms & AdministrationYou may not know what MYMOPS stands for, but after reading this book you soon will. Here, I give you template forms and full instructions on how they should be completed and analysed. Appendix 2: Sample GP PitchAs mentioned, all the key points from one of our own GP pitches as a template for your own use. Appendix 3: NHS Jargon BusterRather than create a 1,000 page manual that would scare you before you open it, I show you where to access all the information you need without chopping down trees. Appendix 4: Results from CAM Northern Ireland ProjectFull details of the excellent results from this multi-discpilinary project, ready and waiting to be used in your own presentations. Acknowledgements: Thanks To These PeopleSome of the information in the book would have been impossible to share without the help of some trailblazing practitioners across the country whose input is recognised here. A No-Quibble Money Back Guarantee For A Full 6 MonthsIf you have found the free report to be helpful, I know you're going to be blown away when you read the detailed, step-by-step instructions in my e:book. But I also know that as a CAM practitioner you may be sceptical and don't feel that you know me well enough to trust me. The price of the Double Your CAM Practice In 6 Months e-book is £39.94, payable in two monthly instalments of £19.97. Most information products like this come with a 30 day guarantee, if you're lucky. But I want to put your mind completely at rest so I'm giving you a full six months to make up your mind. If you do not feel that the book has given value for the £39.94 you have invested, just send an email to sales@exclusivia.co.uk at any time within six months of buying it and I will send you a refund straight away. To be honest, if you didn't think the book was a great help to you I'd be embarrassed to hang onto your money. So there you have it. The risk is entirely mine. And there's more...
Invest In This Book And Receive 2 Months FREE membership of CAM Inner CircleSucceeding as a CAM practitioner is not just about learning your trade. Most of the practitioners I have met in the last five years do a great job for their patients. That's why I know you'll succeed when you have NHS patients walking through your door. The challenge is not to be a better practitioner. It's to be a better marketer of your practice. The stuff that they barely touch on when you are training. If you're honest, it's probably the stuff you least like doing - does it keep getting pushed down the priority list until the day is over and you've still not got round to it? I thought so. What if I can give you a short cut to the most effective marketing techniques for finding and keeping patients? Practical 'How-to' advice backed up with templates that you can copy and use yourself today? That's what you get as a member of CAM Inner Circle. A monthly newsletter packed with marketing techniques that have been proven to work then tailored for the CAM market place. Here are some of the topics we cover each month:
As well as the monthly newsletter, from time to time you will be invited to live webinars at which we will cover a particular topic in detail for around 45 minutes. You join in by phone or online so you can hear the discussion and see some presentation slides. Sometimes I take these myself, sometimes I invite another expert to share their knowledge with us. The point is, for a modest monthly outlay you can access the most sophisticated marketing techniques and ideas in the world. I regularly travel to seminars in the US and am myself a member of several mastermind marketing groups. It is the lessons I have learned in these circles that have enabled me to build National Nutrition Clinic into the thriving practice that it is today. What's unique about CAM Inner Circle is that we take these leading-edge marketing and patient retention strategies and tweak them for CAM practitioners. I'm not aware of any other membership group which offers this approach. I won't scare you with the amount of money I've spent in learning about these strategies, but it runs into tens of thousands. But don't worry. I know the realities of life as a CAM practitioner. You are not in a position to make that sort of investment, especially after paying for your training, your equipment and your premises. So rather than running expensive seminars and asking you to travel and stay over in London, CAM Inner Circle comes to you each month through your letter box! That way, you can decide when you want to read it and fit your marketing time into the rest of your hectic schedule. This also helps me to keep my costs down, so I can offer membership of CAM Inner Circle for just £19.97 per month. That's about 64p a day to bring the most sophisticated and proven marketing techniques into your practice. The price of the Double Your CAM Practice In 6 Months e-book is £39.94, payable in two monthly instalments of £19.97. However, as a bonus for making this investment you receive two months membership of the CAM Inner Circle, so the book is effectively free! You'll receive your first newsletter a few days after registering for the e-book. Using an existing payment process helps keep our costs down so we can bring the e:book to you at this low price. If, after paying two instalments and enjoying two months free membership of CAM Inner Circle, you feel that you do not wish to continue your membership, you can cancel at that point by calling or emailing us. In case you think I've been out in the sun too long, there is method in my madness. My goal is to see complementary therapy playing a key role as part of an integrated approach to healthcare. To achieve that lofty goal, you and I need to get our collective act together and position ourselves as if we already are mainstream. As I said earlier, we don't have to be better practitioners, we have to be better marketers of CAM. A rising tide lifts all boats, as they say, so I think we can all benefit from this without worrying about competing with each other. There are 60 million people out there who need our help - more than enough to keep every practitioner in the country as busy as they will ever want to be.
Free Upgrades For Ever!The story of CAM in the NHS is evolving from week to week. For every successful new project showing the value of CAM to patients, there's another area of traditional medicine throwing brick-bats. I want you to be up to speed on these things as they happen, and I want to keep my book current for each practitioner who invests in it. I therefore guarantee that if you invest in the current version of Double Your CAM Practice In Six Months I will provide you with FREE updates for as long as you remain a member of CAM Inner Circle. The book is delivered through a secure encryption, which stops any pirate copies by ensuring that only valid purchasers can log in to it. This means that by issuing a new password to you when I release a new version you can be fully informed of all new developments. So now you have to decide. Do you want to carry on with the struggle to build your CAM practice alone, or do you want to join the only exclusive membership group focused on using the best possible tools and techniques to market CAM services, attract and retain patients and build a profitable business? How To Obtain This Book And Your 2 Months Free Trial Of CAM Inner CircleIf you want to learn all the details about how to maximise your chances of winning projects with the NHS, as well as experiencing the benefits of membership of the CAM Inner Circle for two months, please complete the form below. You will be taken to the Paypal account of our publisher, Exclusivia Limited - just enter your card details there and the access codes to Double Your CAM Practice In Six Months will be sent to you. The first time you register the e-book, you will need to provide your contact details so we can send your newsletter. You will also be emailed a username and password to access the book. I also look forward to welcoming you to CAM Inner Circle and working with you to build your own practice as we raise the profile of complementary therapy and bring it into the mainstream once and for all. Don't forget, the E-book comes with a six month no-quibble money back guarantee. The risk is all mine. It will take about three minutes to mouse over to Paypal and register for the book and your two months' free membership of CAM Inner Circle. I look forward to welcoming you on board. Very best wishes Graham Graham Rowan Director, National Nutrition Clinic Founder, CAM Inner Circle
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